08 April 2008

Making Your Moolah In The Web 3.0 Era

SOA Service Oriented Architecture Articles : Making Your Moolah In The Web 3.0 Era by Dean Clarke

In catching all the cultural chatter about blogs, MySpace, FaceBook and the social networking scene you may have come across, you might have been wondering just which of these things to home in on and how to make money from them; whether you have an existing business (online or offline) or look to start one.

Going into 2008, the latest developments in social media bring a newer arena - and potential goldmine channel - for entrepreneurs to figure out: Web 3.0

Web 3.0 is a term describing the future of how people and businesses interact online, the next level up from the Web 2.0 movement. If you have an idea for a business and know that the market you'd target has customers meeting regularly on websites like MySpace or Facebook, there is opportunity opening for you to introduce yourself and your products/services to them on a global scale - as long as it's all OK with how they want to be approached by you as a provider. Get this right and you'll be seen as a valuable contributor and welcome guest, instead of an unwanted door-to-door pest.

At last year's World Internet Summit UK in London, top US business coach Sean Roach alluded to this principle when describing how you can cash in while moving with these changes in business and technology. One such way to do that is to meet and socialize with your potential customers and fellow entrepreneurs online as you do in real life. A platform where you'd send audio files, photos or documents giving away heaps of valuable take-&-use information before showcasing your product/service to your prospects; or even talk live via audio/video and say why they should do business with you. Roach's organization are releasing an example of the above this year in the form of GotAccess.com

Once you access such sites and have gotten your prospects' attention, your next task is to remain relevant in their lives. In his recent DTAlpha audios, business optimization strategist Stephen Pierce addressed a rise in companies needing to become the conversation piece in people's lives according to the value they provide. To stay a part of customers' regular intake, you and your product/service would be giving them reasons to have conversations with and/or about you. The Web 3.0 area will help you in finding out how the people you market to actually live their lives, so you can figure out how and where you can best position your business in them.

Whether starting out or moving forward, doing business without using Web 3.0 would be one of the worst moves of 2008 and beyond.

Be smart and catch the ride.

About the Author
Dean Clarke is a marketer who has been watching closely how more money can be made both over the Internet and offline in this Attention Age.
He has also witnessed proof of this at the World Internet Summit UK 2007, as you can by visiting http://www.worldinternetcourse.com and http://deanclarke.wordpress.com

Source: http://www.goarticles.com/cgi-bin/showa.cgi?C=839015

1 comment:

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