SOA 2.0? Don't be Silly.

SOA 2.0? Don't be Silly.

Here we go again, while the paint is still wet on the new Web 2.0 stuff, now many of the service oriented architecture SOA vendors are calling their market "service oriented architecture SOA 2.0." It's one of the most silly things I've heard of in a long while, and both the analysts and vendors who use this term should be ashamed of themselves.

While I get "Web 2.0," because the Web is well over 10 years old and we've been successful with the use of this pervasive technology, and now we're moving to newer and more exciting stuff, thus a new version number. However, we've yet get large scale traction with service oriented architecture SOA, thus SOA 2.0 is illogical since service oriented architecture SOA 1.0 never existed.

Moreover, service oriented architecture SOA is an architectural concept, not a software product, and to put a version number on something like that just shows that you don't understand the notion in the first place. Indeed, service oriented architecture SOA is a journey, not a project or product, and to make it as such is to demean the core concept, and the value it can bring.

I suspect the marketing guys are at it again, and that’s where this thing came from. Once again the people who purchase the technology need to get involved and push back on this kind of foolishness, else you'll see it again and again.