15 September 2007

SOA in Banking - Pay By Touch: Revolutionizing retail through biometrics

Service Oriented Architecture SOA in Banking - Pay By Touch: Revolutionizing retail through biometrics

"The retail use is the initial foray, but think about it...once this technology gets to a certain penetration point, consumers will want to see it being used everywhere, and the technology lends itself to all sorts of different environments." - Ryan Ross, vice president of business development, Pay By Touch

Customer: Pay By Touch - IBM SOA Customer
Deployment Country: United States
IBM Business Partner: Silicon Valley Systech
Industry: Banking, Retail - SOA in Banking
Solution: Business-to-Business, Business Integration, Empowering People, Enabling Business Flexibility, Innovation that matters, Operational Management, Optimizing IT, Security, SOA Service Oriented Architecture, Small & Medium Business

Overview - SOA in Banking
Pay By Touch, a San Francisco-based service provider, is a company that has taken two existing technologies and combined them to create a new service that has the potential to fundamentally change the way consumers think about paying for goods and services.

Business need: SOA in Banking - Pay By Touch had put together two existing capabilities—biometric recognition and electronic financial transactions—to create a groundbreaking new retail payment service. The company needed a highly scalable, secure and easy-to-integrate platform to support its rapidly growing operations.

Solution: SOA in Banking - Pay By Touch implemented a service-oriented architecture that helps the company integrate the diverse systems of companies that it acquires while remaining highly scalable to accommodate strong customer growth. The company is also collaborating with IBM to build Pay By Touch capabilities into IBM's leading point-of-sale software solution, making it easier for stores to take advantage of the service.

Benefits: SOA in Banking - 25 percent reduction in the cost of integrating acquired companies • 30 percent increase in the productivity of IT staff • 15 percent reduction in total cost of ownership

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